Alex Eidem
Vice President, Marketing & Strategy
Alex Eidem currently serves DHR as the Vice President, Marketing & Strategy, partnering directly with executive leadership to align marketing strategy with business growth. With more than 12 years of experience, she is responsible for bringing the DHR Global brand to market while building a marketing plan to drive revenue in a partner-led environment.
Alex Eidem
aeidem@dhrglobal.com +1 203 623 8211Experience
Throughout her career, Alex has repeatedly established marketing functions from the ground up, building the teams, processes, and infrastructure required to operate at scale organizations. She has a consistent track record of tying marketing investment to measurable business outcomes, including significant pipeline generation, strong return on marketing spend, and reduced sales cycle times.
Alex’s approach focuses on building trust and alignment with senior leaders and practice heads, establishing the marketing function as a strategic partner rather than a service provider. She has led marketing teams at a variety of recruitment organizations, combining hands-on execution with the development and mentorship of her team members. During her career, she has designed and implemented the KPIs, dashboards, and reporting cadences that give leadership visibility into marketing performance and value.
Alex holds a B.A in History from Colgate University and is based in the Minneapolis, MN with her husband.